The Heat Produces a Photoshop Abomination
If movie posters could talk, this one would be saying “Kill Me.”
I don’t know if the UK marketing division for The Heat is just giving up trying to sell the movie to sophisticated British audiences overseas, but come on, a trained monkey could photoshop a better poster than this.
It’s hard to know where to even start, between an out of place RPG and those totally real sunglasses, but how about MELISSA MCCARTHY’S FREAKISHLY SMALL HEAD? First of all, that looks nothing like her. Second of all, you don’t make someone skinnier by simply shrinking and reshaped their skull, if that’s what they were going for here.
Maybe it’s just something about McCarthy that drives photoshoppers nuts. Her Bridesmaids poster is better than this monstrosity, but she does look like a porcelain doll. SHE DOESN’T LOOK LIKE MOST OTHER ACTRESSES, WE GET IT. There’s really no need to commit every possible sin of photoshop in order to try and “fix” that.
Considering in Bridesmaids (and I assume in this movie as well) the whole joke will be how fat Melissa McCarthy is, why not make her even bigger in the poster? Make her skin look worse, her hair rattier, add some more frumpiness to her…oh and put Sandra Bullock in a bikini just to hammer the point home.
Now that I look at the poster again – why is Sandra’s hair messy? I thought she was the well-groomed, good looking one and there’s Melissa with wind-swept top model hair…
I refuse to believe this is a real poster for a real movie. This has to be one of those viral PBS fake reality tv show ads in the NY subways. I am unable to accept that an artist/photographer/marketing agency was paid for this atrocity. No. Just… just no.