Everybody knows there are two heavy hitters in the comic industry: Marvel and DC. The two companies relentlessly copy and complement each other with the various ebbs and flows of the business; keeping each other honest and maintaining the balance of power. DC invented superheroes as we know them today and gave the world mythic icons like Batman and Superman while Marvel arguably perfected the formula by adding angst and human drama to the characters’ lives, bequeathing unto us legendary characters like Spider-Man and Wolverine. This arrangement has worked out for both companies and comic fans alike.
After some 75 years of Marvel and DC fans are still constantly arguing the virtues of each company to establish which one is the ultimate comic supplier. DC has better TV shows! Marvel has better movies! The Justice League could totally kick the Avengers’ asses! Marvel Zombies was way cooler than Blackest Night! Was not! Was so! You know you love it. At least I do.
But here’s something that hasn’t really been taken into account in this argument: who really has it more together as a business? The Marvel and DC brands have expanded and put their respective stamps all over the entertainment industry, but whenever controversy arises, it always seems to be DC in the hotseat.
I’m not going to rundown my list of reasons I have run screaming from the New 52 yet again, but since launching their post-Flashpoint all-gritty-all-the-time universe reboot it has been one f**king thing after another. Fails are just falling out of the sky. Continue Reading »