We are no strangers to seeing beloved characters and legendary figures being used in promotional videos ever now and again. In fact, this type of persuasion, if you will, has been used for many decades, and we have just so happened to stumble upon a promotional training video for IBM from the year 1967 that featured the one and only Cookie Monster. Although we now know Cookie Monster as the blue, fuzzy, lovable, cookie eating monster that lives on Sesame Street, back in the ’60s, he appeared to be a slightly more terrifying, and hungry. You can see what we mean by taking a look at the training video for yourself posted below:
First off, it is good to know that this is one of Jim Henson’s first depictions of the fuzzy blue monster, who in this video has a row of razor sharp teeth in his mouth. The video basically shows Cookie Monster interacting and being introduced to a computerized coffee machine. The machine, which is in a descriptive mode, is describing what each of its parts is used for, and all the while, Cookie Monster is eating each piece bit by bit. By the end of the video Cookie Monster has eaten the entire computerized coffee machine, and accidently turns it onto the anti vandalism mode, which causes it to self destruct. The machine ends up exploding inside of Cookie Monster instantly. Needless to say, this may not be the best video to show your kids who are infatuated with the lovable blue monster! We should include that the video was used as a gag video, and was even featured on the Ed Sullivan show during this time period.