Kid’s meals: they make childhood diabetes and obesity fun!
Including a cheap, Chinese-made trinket in a Happy Meal was a brilliant stroke by McDonald’s in 1979 (no pun intended). Not only did the ploy have kids begging their parents to take them to the restaurant that added a “free” toy, but McD’s also cleverly made each prize one of a set. Obsessive kids would ask for repeat trips to make sure they got every toy in the limited series.
Having the toys be some sort of promotional tie-in with an already-popular show, movie, or toy line only compounded this compulsive desire. The association with a trendy franchise even had the potential to rope in adults who felt the need to collect low-quality trinkets targeted at children.
Not all of the toy series are complete crap, though. Some legitimately exude quality, ingenious design, or perhaps just enough charm and nostalgia to get people in the door. It’s also no secret that nerds are amongst the collecting-est people around, and they have less scruples when it comes to their favorite intellectual properties.
In honor of dweebs, nerds, and geeks who order off the kids’ menu, or who scour eBay for junk that belongs in yard-sale bargain bins, here are some of the coolest and most tantalizing kid’s meal toys in history… Continue Reading »