Jun 13 2011
This weekend, I met up with my friend in a theater far away from my usual one to see Super 8 (which I reviewed about an hour ago). He suggested that for the movie, I try out this theater’s D-Box seats, something I didn’t even know existed. As I tend to avoid movie theater gimmicks (like 3D), I was hesitant, but I figured what the hell, and I gave it a go.
I’m pleased to report that a rumbling and moving seat is actually LESS of a gimmick than even 3D is, and I daresay it adds more to the experience than its bespectacled counterpart. Essentially how it works is that the seat has a track that’s synced up to whats going on in the movie. For example, when the characters are riding in a muscle car, you feel the vibration of the engine and each bump it hits. When it whips around a corner, you seat moves the way you might if you were sitting there. More effective still are during big action scenes where rumbling and rocking makes the onscreen action even more intense, and during “boo” moments of the film where a monster appears out of nowhere. Usually in parts like these it’s just a visual flash and sudden musical cue that gets you to jump out of your seat, but when your seat actually pitches back at that exact moment? The effect is amplified further.
I didn’t mind D-box, and I actually kind of thought it was cool for some parts. So would I recommend it? Absolutely freaking not. I saw the movie at 3PM, where my ticket cost $5 for a matinee. To see it D-Box? That will be an extra $8 please, for a grand total of $13. If I’d gone at a “normal” time? I’d probably have paid damn near $18 for a non-IMAX, non-3D. Ticket. Lord knows if you combined them all you’d probably be shelling out damn near $25 for a single movie ticket.
D-Box is a feature I’d maybe pay $1 or even $2 extra for, but $8? I don’t understand how people come up with these prices. Do two rows of massage chair seats really force you to increase prices 90% for a movie? This makes no sense to me. Cool tech, horrible pricing model, which seems to be the norm for the entertainment industry as a whole these days.
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- Why I’m Giving Up 3D for Good
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- 6 Things That Absolutely Suck at the Movie Theater
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